The new mobile social network Tagwhat combines social networking with augmented reality. According to MobileMarketingWatch it is the first service enabling everyone to participate to create mobile augmented reality content without the need of programing knowledge.
The service connects the real and virtual worlds by augmented reality functions, which happens by providing local information. This information may be both commercial content like coupons for shops or restaurants and the like or just information about interesting locations or meeting points. The information may be accessed by installing an app and using a mobile phone cam. Up to now an Android app is available with an iPhone app being announced. Further information including a screen shot is available by the article below and at the Tagwhat homepage.