Connected TV and Smart TV are becoming one of the hottest issues. It is both, one of the most important channels at all and the channel with the largest media volume. And this starts to change, by the popularity of the internet again at all as well as regarding the way and kind of media delivered. Regarding the latest generation of Smart TV this means to create apps. The following article is giving an overview of essential success factors and about platforms.
Last but not least a hint regarding the upcoming monthly Internet Marketing Update. This weekend the IFA, one of the most important tradefairs on electronic goods will start and being visiting. Reseach done during the visit will become part of the upcoming update and Internet Marketing Review at this place.